FMYI

/WETH

brands are facing a massive, non-negotiable regulatory hurdle with the EU's upcoming Digital Product Passport (DPP), which requires a verifiable digital identity for every physical product. Simultaneously, the rise of AI agents requires a new, trusted data layer to safely interact with the physical world. The core problem is that physical goods are currently a "black box," lacking the verifiable identity needed for a compliant, circular, and autonomous economy While our full enterprise solution is being developed with pilot partners, there has been no simple way for everyday creators, collectors, or small brands to access this powerful technology